(Senior) Paid Social Media Manager (m/f/d)

JOIN OUR TEAM

As a (Senior) Paid Social Media Manager, you will play a pivotal role in shaping and driving our paid social media channel, ensuring it aligns with broader business goals while pushing the boundaries of performance marketing. You will foster cross-functional collaboration and optimize campaign performance at scale in this role. This position is permanent and based in Munich.

WHAT YOU'LL DO

• shape and refine the Paid Social strategy with the team and agency partners to grow brand visibility, drive customer acquisition, and increase revenue
• lead end-to-end campaign execution - manage briefs, guide creative development, and ensure alignment with brand goals and performance
• use analytics, A/B testing, and insights to optimize campaign performance, improve ROAS, and ensure efficient budget spend across markets
• deliver clear, actionable performance reports to leadership - translate complex data into strategic recommendations that support revenue and growth targets
• test and implement new ad formats, targeting strategies, and automation tools to improve efficiency and scale performance in new and existing markets
• partner closely with creative, tech, and marketing teams to ensure seamless execution and alignment across all Paid Social initiatives

YOU COME WITH

• 4+ years of hands-on experience managing and scaling performance-driven campaigns across the funnel on Meta, Pinterest, TikTok, and other key platforms (experience with Smartly is a strong plus), ideally in fast-paced e-commerce or agency environments
• deep expertise in campaign strategy, execution, and optimisation across ad platforms; proficient in tools like Smartly, including automation and dynamic creative setups
• highly analytical with expert knowledge of KPIs, skilled in interpreting data, reporting, and turning insights into clear strategies
• strong creative sense combined with a data-first mindset; able to guide creative development and make use of platform updates and new tech like AI-driven personalisation
• proven cross-functional team player with excellent communication and stakeholder management skills; fluent in English (German is a plus)

WHY WESTWING

Aside from our awesome team and shared purpose we offer a variety of additional benefits. Come work with us and get:

• an inspiring, international, informal and nonpolitical environment for you to take ownership and grow your career
• a unique culture based on trust, support, and collaboration where we foster open communication with our biweekly Company All-Hands, feedback channels like Officevibe and regular Q&A sessions
• flexible working mode: roughly 60% remote, 40% in-office working policy
• up to 4 weeks temporary work-from-anywhere per year
• 30 days of paid vacation per year
• a beautiful, centrally located and dog-friendly office with free beverages, cafeteria with different lunch options, open spaces and sunny terrace
• 40% off Westwing Collection in our shop, 20% off all third-party brands (each on non-reduced items), 10% family & friends voucher, Westwing Vouchers for special occasions
• regular and legendary company and team events like Movie Nights, Oktoberfest, Summer Parties, and more
• health and wellbeing offerings including sports membership, mental health support and coaching, vaccinations, skin checkups and more
• discounted green mobility options with public transport or JobRad
• company daycare “Westwing Wichtel” next to our HQ office and cooperation with Elly & Stoffl, a multilingual daycare with several locations in Munich
• subsidized company pension scheme
• “Social Impact Day” p.a. to use for doing good for environment and/or society

ABOUT US

Westwing, Europe’s #1 in Beautiful Living e-commerce, is present in 18 European countries and achieved a GMV (Gross Merchandise Volume) of EUR 497 million in 2024. As Europe’s premium one-stop destination for Design Lovers, it offers a unique brand experience with a carefully curated assortment of the Westwing Collection and 3rd party design brands. The integrated platform combines Shop, Daily Specials, Stores, the B2B Service (Westwing Business) and the Westwing Design Service. Westwing’s team works together on its shared purpose to “Excite people to create homes that unlock the full beauty of life”. Founded in 2011, Westwing is headquartered in Munich and went public on the Frankfurt Stock Exchange in October 2018.

Our team is a diverse group of professionals aiming for high performance, working together at a fast pace in an inspiring, international and informal environment that enables you to grow your career while working with a brand and products our customers love. We’re made up of passionate people who are creative enough to disrupt the status quo, brave enough to fail and smart enough to win. So come, be part of the “wow, you work at Westwing?” crowd.

Diversity is deeply rooted in our culture. Our mission doesn’t stop to inspire only your design choices, it continues to embrace an inclusive lifestyle filled with respect to everyone’s uniqueness, cultural differences and equal opportunity.

Department

Marketing